Description
Copywriting Formulas Pack is an essential library of structured, research-backed writing templates crafted for marketers, small business owners, course creators, freelance writers, and agencies seeking to communicate more persuasively and reliably across all formats—web pages, landing pages, email sequences, ads, sales letters, case studies, and video scripts. Each template is framed within a prolific formula—such as AIDA (Attention-Interest-Desire-Action), PAS (Problem-Agitate-Solve), 4 Ps (Picture-Promise-Proof-Push), FAB (Features-Advantages-Benefits), StoryBrand, Before-After-Bridge, and more. The pack includes multiple variations of each formula tailored to different industries—tech, health, finance, education, eCommerce, and more—and across tonal styles—professional, conversational, authoritative, playful. For each, there are headline banks, CTA suggestions, body copy examples, bullet prompts, and tone checkpoints to ensure alignment with brand voice. The worksheets provide fill-in-the-blank fields, content mapping guides, and word-count benchmarks. Buyers also receive bonus swipe files, headline swipe decks, objection-handling frameworks, voice/persona guidelines, and editing checklists. These assets allow rapid iteration—from first draft to conversion-optimized final copy—while maintaining clarity, emotional resonance, and persuasive structure. Sellers can continuously add value by expanding industry-specific packs or offering additional training modules.
Mukhtar –
This formulas pack is a total time-saver! I used to second-guess every headline and CTA—now I just plug in the formulas and tweak. Results? More clicks, more clients!
Oluwatobi –
From AIDA to PAS and beyond—this pack breaks down the best copywriting formulas with examples that are ready to use. Perfect for quick campaign turnarounds.
Philomina –
As someone with zero writing background, this pack gave me the confidence to write my own website copy. It’s like having a copywriter in your back pocket!
Cecilia –
I’ve used this for product descriptions, Facebook ads, even Instagram captions. It’s my go-to cheat sheet whenever I need to write copy that actually sells.
Bako –
Open rates and conversions are up since I started using these templates. The pack is clean, actionable, and super versatile for emails, ads, and landing pages.